4 reasons why it is worth taking care of communication strategies in a startup

As Piotr Fronczewski said in the legendary game, “before setting off on the road, you need to gather a team”. If this sentence were paraphrased and adapted to the startup environment, one could say: “before setting off on the road, a communication strategy should be prepared”. Is it that important? In our opinion, yes, and in the following text we will present you 4 arguments that confirm how much you need a communication strategy at the beginning of your entrepreneurial path.